TLDR if you don’t wanna watch the whole thing: Benaminute (the Youtuber here) creates a fresh YouTube account and watches all recommended shorts without skipping. They repeat this 5 times, where they change their location to a random city in the US.

Below is the number of shorts after which alt-right content was recommended. Left wing/liberal content was never recommended first.

  1. Houston: 88 shorts
  2. Chicago: 98 shorts
  3. Atlanta: 109 shorts
  4. NYC: 247 shorts
  5. San Fransisco: never (Benaminute stopped after 250 shorts)

There however, was a certain pattern to this. First, non-political shorts were recommended. After that, AI Jesus shorts started to be recommended (with either AI Jesus talking to you, or an AI narrator narrating verses from the Bible). After this, non-political shorts by alt-right personalities (Jordan Peterson, Joe Rogan, Ben Shapiro, etc.) started to be recommended. Finally, explicitly alt-right shorts started to be recommended.

What I personally found both disturbing and kinda hilarious was in the case of Chicago. The non-political content in the beginning was a lot of Gen Alpha brainrot. Benaminute said that this seemed to be the norm for Chicago, as they had observed this in another similar experiment (which dealt with long-form content instead of shorts). After some shorts, there came a short where AI Gru (the main character from Despicable Me) was telling you to vote for Trump. He was going on about how voting for “Kamilia” would lose you “10000 rizz”, and how voting for Trump would get you “1 million rizz”.

In the end, Benaminute along with Miniminuteman propose a hypothesis trying to explain this phenomenon. They propose that alt-right content might be inciting more emotion, thus ranking high up in the algorithm. They say the algorithm isn’t necessarily left wing or right wing, but that alt-right wingers have understood the methodology of how to capture and grow their audience better.

  • WrenFeathers@lemmy.world
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    2 hours ago

    Same happened to me (live in WA) but not only do I get pro-tyranny ads and Broprah (Rogan) shorts, I also get antivax propaganda.

    I always use the “show less of this” option or outright remove it from my feed. Seems better now.

      • WrenFeathers@lemmy.world
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        37 minutes ago

        True, but the comparison lies more in the fact that- according to her fanbase, she can seemingly do no wrong. They gobble up anything she says like a nest of hungry baby birds.

        I see Rogans army of dudebros as being no different, only less intelligent.

  • danciestlobster@lemm.ee
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    3 hours ago

    I don’t think it makes me feel better to know that our descent into fascism is because gru promised 1MM rizz for it

  • Shardikprime@lemmy.world
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    4 hours ago

    If the channel is popular, those videos will get recommend

    Of it has engagement on top of that, you are fucked, it will definitely get recommend to you.

    Either block the channel, the user, or use in incognito. Or don’t

  • HoMaster@lemm.ee
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    6 hours ago

    Alt right videos are made to elicit outrage, hate, and shock which our lizard brains react to more due to potential danger than positive videos spreading unity and love. It’s all about getting as many eyeballs on the video to make money and thi is the way that’s most effective.

      • Saltycracker@lemmy.world
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        1 hour ago

        I feel like they have a hard time defining alt right. If you type in is drinking coffee alt right there is a article, playing video games, driving cars.

      • Duamerthrax@lemmy.world
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        4 hours ago

        Are people making clickbait/ragebait articles about climate change? Are people seeking out clickbait about climate change?

        I don’t need to be constantly reminded of climate change, but an old “friend” is constantly telling me about the politics of video games he doesn’t even have a system to play with.

      • deus@lemmy.world
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        4 hours ago

        All alt-right content is made to generate outrage but content that generates outrage does not have to be necessarily alt-right.

        • I Cast Fist@programming.dev
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          4 hours ago

          Another important part of alt right bullshit is that they blame people that viewers can easily identify on the streets. Crime? It’s the immigrants and blacks! Shit economy? Jews and the deep state!

          So, I guess the only way to fight climate change is by accusing every petrol CEO of being a deep state Jew gay communist

          • MaggiWuerze@feddit.org
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            3 hours ago

            I don’t think you meant it that way, but how are Jews ‘easily identifiable’ on the street?

  • vga@sopuli.xyz
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    6 hours ago

    The people where I live are – I guess – complete morons because whenever I try to check out Youtube without being logged in, I get the dumbest of dumb content.

    But as another weird data point, I once suggested my son check out a Contrapoints video which I found interesting and about 1 year later she told me she wanted to get a surgery – I don’t exactly remember which kind as I obviously turned immediately into a catatonic far right zombie.

  • Cracks_InTheWalls@sh.itjust.works
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    6 hours ago

    Real talk: I’ve been using YouTube without an account and with some ad blocking stuff installed. Based on what I’m seeing, I’m pretty sure the algorithm’s datapoint for me is “He was born with a penis and is ok with that.”

    When I lose my better judgement and start scrolling shorts like an idiot, It is fight videos (IRL, movie scenes, UFC and boxing), auditing, Charlie Kirk and right-wing influencers, and the occasional clip from Shoresy on the basis “He might be Canadian too, idk”.

    It is noticibly weird, and I have brought it up to my kid who uses an account, is not what Youtube believes me to me, and whose shorts feed is very different.

    We do both get that guy who opens Pokemon cards with a catchy jingle, though.

    • ObsidianNebula@sh.itjust.works
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      5 hours ago

      I check friends’ Snapchat stories from time to time, and Snapchat suggests public stories on the same page. I think Snapchat has the same sort of singular data point on me that “this account is likely a straight man”, because most of what they show me are sports clips, woman influencers in revealing clothing, and right-wing influencers talking about culture war stuff. I never view any of that sort of stuff, but it still shows up any time I try to check my friend’s stories. I guess I view public stories so infrequently that they just give me a default generic man feed.

  • Imhotep@lemmy.world
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    6 hours ago

    fresh YouTube account

    change their location to a random city in the US

    yeah but you’re still bound to IP addresses. I was under the impression Youtube used those for their profiling

      • Imhotep@lemmy.world
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        5 hours ago

        most likely yes.

        My point is, if youtube customizes the feeds based on the IPs, then the youtube accounts used are not really “fresh” but there’s already some data entered into the profiles upon their creation.

      • ObsidianNebula@sh.itjust.works
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        6 hours ago

        You are correct. He used a VPN for several US locations in the video. He then compared what content was shown in different regions of the US to see if everyone sees the same thing or if the content is radically different depending on where you are.

        • Shardikprime@lemmy.world
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          4 hours ago

          Even then, do they really think YouTube has not flagged and taken into account VPNs connections on their suggestions?

          If a lot of people are using that VPN ip range, it’s basically the same as doing nothing

  • socialmedia@lemmy.world
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    7 hours ago

    I realized a while back that social media is trying to radicalize everyone and it might not even be entirely the oligarchs that control its fault.

    The algorithm was written with one thing in mind: maximizing engagement time. The longer you stay on the page, the more ads you watch, the more money they make.

    This is pervasive and even if educated adults tune it out, there is always children, who get Mr. Beast and thousands of others trying to trick them into like, subscribe and follow.

    This is something governments should be looking at how to control. Propaganda created for the sole purpose of making money is still propaganda. I think at this point that sites feeding content that use an algorithm to personalize feeds for each user are all compromised.

    • whoisearth@lemmy.ca
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      5 hours ago

      The problem is education. It’s a fools game to try and control human nature which is the commodification of all and you will always have commercials and propaganda

      What is in our means is to strengthen education on how to think critically and understanding your environment. This is where we have failed and I’ll argue there are people actively destroying this for their own gain.

      Educated people are dangerous people.

      It’s not 1984. It’s Brave New World. Aldous Huxley was right.

      • Dark Arc@social.packetloss.gg
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        4 hours ago

        I think we need to do better than just say “get an education.”

        There are educated people that still vote for Trump. Making it sound like liberalism is some result of going to college is part of why so many colleges are under attack.

        From their perspective I get it, many of the Trump voters didn’t go, they hear that and they just assume brainwashing.

        We need to find a way to teach people to sort out information, to put their immediate emotions on pause and search for information, etc, not just the kind of “education” where you regurgitate talking points from teachers, the TV, or the radio as if they’re matter of a fact … and the whole education system is pretty tuned around regurgitation, even at the college level. A lot of the culture of exploration surrounding college (outside of the classroom) is likely more where the liberal view points come from and we’d be ill advised to assume the right can’t destroy that.

        • CircuitGuy@lemmy.world
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          4 hours ago

          We need to find a way to teach people to sort out information, to put their immediate emotions on pause and search for information

          This entire comment and @whoisearth@lemmy.ca’s comments are so powerful.

          I think people have two modes of getting information: digging into a newspaper article and trying to figure out what’s going on and seeing a lurid headline in the tabloid rack. Most people do both ends of the spectrum and a lot of in-between. Modern technology lends itself to giving tabloid-like content while we’re waiting in line for a minute. This is why Tiktok is concerned about being removed from the app store, even though it’s easy to install the app yourself, easier than signing up for a newspaper delivery subscription was. But Tiktok isn’t more like a lurid tabloid that most people would not go two steps out of their way to find, but they might read it waiting in a slow line. I’m hopeful that people will learn to manage the new technology and not keep being influenced by tabloid entertainment.

  • ScaNtuRd@lemmy.world
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    7 hours ago

    Good. Now the leftists can get a taste of what conservatives have experienced for years.

      • ScaNtuRd@lemmy.world
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        6 hours ago

        Don’t get me wrong, I prefer if platforms don’t take a political stance at all. That’s the reason why I use platforms like Lemmy.

        I am simply just pointing out that conservative ideologies have been oppressed online and in the media for the greater part of a decade. Funny to see how the left are losing their minds now that they get a little taste of it themselves.

        • omarfw@lemmy.world
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          5 hours ago

          Idealogues getting mad that their ideology is becoming less popular is both predictable and uninteresting. It’s mostly astroturfing. Left vs right is a divide and conquer tactic to get the workers to not rise up against the oligarchs by convincing them to blame other workers for their problems.

  • TankovayaDiviziya@lemmy.world
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    8 hours ago

    Yeah, I’ve gotten more right wing video recommendations on YouTube, even though I have turned off my history. And even if I turned on my history, I typically watch left wing videos.

  • doortodeath@lemmy.world
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    8 hours ago

    I don’t know if anyone of you still looks at memes on 9gag, it once felt like a relatively neutral place but the site slowly pushed right wing content in the last years and is now infested with alt-right and even blatantly racist “memes” and comment-sections. Fels to me like astroturfing on the site to push viewers and posters in some political direction. As an example: in the span during US-election all of a sudden the war on palestine became a recurring theme depicting the Biden admin and jews as “bad actors” and calling for Trump; after election it became a flood of content about how muslims are bad people and we shouldn’t intervene in palestine…

  • Valmond@lemmy.world
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    10 hours ago

    I bet thise right wing shorts are proposed and shoehorned in everywhere because someone pays for the visibility. Simple as that.

  • Blackmist@feddit.uk
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    11 hours ago

    From my anecdotal experiences, it’s “manly” videos that seem to lead directly to right wing nonsense.

    Watch something about how a trebuchet is the superior siege machine, and the next video recommended is like “how DEI DESTROYED Dragon Age Veilguard!”

    • Valmond@lemmy.world
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      10 hours ago

      Or “how to make ANY woman OBEY you!”

      Check out a short about knife sharpening or just some cringe shit and you’re all polluted.

  • neon_nova@lemmy.dbzer0.com
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    11 hours ago

    If they are using a vpn to switch their location, could it be that people in the south are using the same ip to access phub and rightwing crap?